Duration: 7 Weeks
Individual Project
Designing for Play
Focus: Sketching, Iteration, CAD Modeling
Tools Used: Fresco, Fusion 360, Ender Pro, Keyshot
In this project I was working in tandem with the Fisher Price team based out of East Aurora, New York.
Topic: Reimagining the classic Fisher Price Pull Along Toy
I was tasked with reimagining the timeless Fisher-Price pull-along infant toy for today's world. Reflecting on the classic toys, I acknowledge that the technology available at that time was limited compared to what we have now. Today, I have the chance to integrate learning elements like lights, mechanisms, sound, and educational content. Drawing inspiration from those cherished Fisher-Price pull-along toys, I am excited to craft a fresh design for a modern pull-along infant toy.
Original Burger Bus Sketch
We were then tasked to create 10 concepts to present towards our Fisher-Price representatives. I wanted a wide range of concepts to present with a range of mechanisms and inspirations. I then moved forward with their insights and the Piecing Together concept.
Iteration of Burger Bus Packaging
Iteration of Burger Bus and packaging
In creating my final 3d printed model, I thought I should fully embrace the fisher-price branding and create a burger box style packaging to go along with the pull-along toy. Above is one of my iterations of the box dimensions with an early 3d model.
Final Fisher Price branded packaging for the Burger Bus
Final 3D Printed Model of Burger Bus (in stacked form)
3D Render of final model
Final Renders for toppings
A child interacting with the Burger Bus
Final Poster Deliverable